Honda, Toyota & Acura Dealership Serving Newark, DE

Don’t Think Twice… Go Price!

At Price Automotive Group, we put transparency and long-term value first. Whether you’re shopping for a new or pre-owned Honda, Toyota, or Acura — or exploring our automotive, powersports, and marine offerings — you’ll always receive our best price up front on vehicles, parts, and service. With over 600 new and 400 pre-owned vehicles available across the group, we make it easy to find the right fit without the pressure or games.

What truly sets us apart is our commitment to ownership beyond the sale. With our Price Forever Program, qualifying vehicle purchases include lifetime engine and powertrain coverage, along with long-term service benefits designed to deliver peace of mind year after year. Combined with factory-trained technicians, extended service and collision center hours, online scheduling, and convenient shuttle service, we’re here to support you at every stage of ownership.

We proudly serve drivers throughout Newark, Frederica, Lewes, Milford, and Rehoboth Beach, and we invite you to experience why so many customers choose Price Automotive Group for a straightforward, hassle-free buying and service experience — every day of the year.

• Open six days a week with extended service and collision center hours
• Frequent service and repair discounts
• Free Wi-Fi and coffee in our customer lounges
• Expert Honda, Toyota, and Acura maintenance teams
• Honda, Toyota, and Acura lease maturity and inspection services